For a lot of the twentieth century, Haverty’s Furnishings was a preferred place to buy in downtown Chattanooga for dwelling furnishings and home equipment.
A part of a regional furniture-store chain primarily based in Atlanta, the Haverty’s retailer at 619 Market St. in Chatanooga was a part of the downtown retailing scene for 54 years earlier than closing in 1982.
At its peak, the shop included 50,000 sq. ft of showroom house, in response to commercials and information stories.
This picture, a part of a collection of vintage newspaper images at ChattanoogaHistory.com, was taken in November 1948 by Chattanooga Information-Free Press photographer Delmont Wilson. It exhibits the shop because it appeared previous to main expansions and remodels within the Nineteen Fifties and Nineteen Sixties.
In a newspaper commercial in 1949, a yr after this picture was taken, the shop touted its cut price basement, the place a used fridge could possibly be bought for $29.95 and a Philco cupboard radio offered for a similar value.
One other newspaper advert from the Nineteen Forties stated that Harverty’s furnishings stock was “constructed to climate the years and develop into a part of your own home life.” The shop supplied “handy finances funds” within the many years earlier than bank cards turned prevalent.
In late 1950, Yolande Betbeze, who had simply been topped Miss America 1951, did a two-day promotional go to to the shop. She advised a neighborhood newspaper reporter that she thought magnificence was incidental within the number of Miss America.
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In 1957, the shop added 20,000 sq. ft of house from an adjoining constructing, permitting an 80 p.c improve in show house.
In 1968 the shop was enlarged once more and redecorated. Rawson Haverty Sr., president of the then 53-store chain, was current for the dedication of the growth. Haverty’s household began the chain in Atlanta within the late nineteenth century.
By 1976, a three-cushion couch at Haverty’s price $488 and an identical chair price $188.
When the shop closed in August 1982, a retailer supervisor cited a declining downtown retail market. Then-manager Henry Jones stated, “Our enterprise has been falling off to some extent that we simply cannot justify renewing our lease.” By that point the shop had solely 10 workers.
Within the early Nineteen Eighties, dwelling gross sales slumped and the demand for furnishings waned.
There’s a newer Havertys furniture store (with a new name, minus the apostrophe) located at 2565 Lifestyle Way off Shallowford Street close to Hamilton Place mall. In line with the corporate’s web site, there at the moment are greater than 100 shops in 16 states.
Comply with “Remember When, Chattanooga” public group on Fb.